Ethical Performance
inside intelligence for responsible business



October 2011

A consumer website claiming to answer the question, “How many slaves work on your behalf?” has been launched to raise awareness of forced labour in supply chains. Based on a survey asking users where they live, their vehicle use, what they eat and their spending habits, Slavery Footprint calculates the number of “slaves” working for that consumer. Punctuating the questions are facts about forced labour, though the non-profit chief executive Justin Dillon said, “Our torches and pitchforks are out for the slave traders, not the multinationals.”

Slavery Footprint | Global | Forced Labour

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